About us


TII CREW : This Is It Crew

About TII Crew? It’s our people, obviously.

And the way we do things round here. But more than this, we’ve always sought out fellow ‘optimistic’ – people who are passionate about what they do, restless for change and always ready to shake things up and the most important thing! Talent! 

TII can be seen as the Korean word ‘끼’, which is defined as "talent". We are a crew of naturally talented and diligent individuals

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tii crew

TII CREW is a brand, design and marketing consultancy made of the difinitive partnership of Straregy, Design and gathering of talented inviduals. We give the answers that you’re looking for. Based in New York and Seoul, we share our philosophy and unique structure that enables us to most effectively transform ideas into realities.



What we do

Typically, every project’s untypical. They range from provocation, research and insight, through to design realization and brand guardianship. So, we’re jacks of all trades and masters of... well, you decide.

We’re also happy to share our thinking and we name brands, position them, give them identities and personalities. Then we help develop what they do, identify who they do it for, put them in touch with each other, write the words, draw the pictures, design things, photograph and illustrate stuff, create online tools to help track progress and research new ideas and probably a whole lot more.

But most importantly, we only choose to work on projects that we have a personal belief in and that we would be consumers of ourselves. That way we always get it. All we ask is that our clients keep an open mind, display our credit on everything we do, pay us on time and enjoy the process from beginning to end.

It serves as the bridge between what your brand stands for emotionally and what it is used for rationally. In the past, design was seen as something separate from marketing. We view design as a language used for marketing-driven conversations—a language that creates and informs relationships.


Brand & Corporate Identity


Design Consulting

Signage / Pop-up / Exhibition Design


Motion Graphics & Visual Production

Branded Retail and interiors



Web & Mobile Social Networking Services